Tips on Avoiding Merchant Chargebacks
Tips on Avoiding Merchant Chargebacks
By T Brandon
- Do not complete a transaction if the authorization request was declined. Request another card from the customer or offer another payment option such as electronic checks.
- Enable duplicate checking within your gateway. This avoids the same transaction being charged more one time, eliminating possible chargebacks can be due to duplicate transactions.
- Fully disclose refund, return and cancellation policies Make the information easy to find on your website to ensure customers are aware of your policies. If a customer decides to return or chargeback, the merchant s full disclosure about returns and refunds prior to the sale helps the merchant win disputes.
- Email customer receipt after the sale is made. Use the name of your company and clearly outline exactly what the customer will be charged.
- Cancel recurring transactions promptly if the customer requests the cancellation. Send the customer an email confirming the product or service will be canceled on a specified date.
- Communicate with your customers. For example, if there will be a delay in the delivery or the merchandise or service, advise the customer immediately. This helps avoid a chargeback for “merchandise not received” or “service not performed.” And good communication creates loyal customers.
- Ship merchandise before charging the card. When customers see a transaction on their statement before the merchandise is received, chargebacks occur.
- Use easily recognized merchant name and customer service number as a descriptor.
T Brandon is an expert in the payment processing industry and has over 15 years experience. Specialties include high volume and high risk merchant account processing as well as EFT , ACH, and Mobile Payments.
Payment Processing
Payment Processing Blog
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